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Category: Journal

87% of the marketers today have no clue about marketing fundamentals – here’s why?

Thank you for pausing to see what my article is about. Although I might not be exact on the above statistic, the fact however remains true – most marketers don’t know the fundamentals. Why do you ask? It’s simple because nobody taught them. Say hello to the New-age Marketer! He spends most of his day […]

2 simple personality changes that triggered the build of a million dollar business

It was the summer of 2020. Tensions were high. Fear, panic and death everywhere. Offices were closed. People stopped meeting one another. The entire world was on lockdown because of a virus – with signs of a looming recession. It was the worst possible time to start something new. But this didn’t deter Rajiv, who […]